Date: Wednesday, December 6, 2023 Time: 11 am – 12 pm (ET)
Location: Zoom, registration required
Speaker: Sarah McKeown-Cannon
Vice-President, Growth, Langland, A Publicis Health Company
Sarah McKeown-Cannon (she/her/hers) is an expert in Clinical Trial Experience (CTE), providing innovative patient recruitment and engagement solutions that enrich study experiences and deliver measurable results. Originally based in the UK, Sarah has been an integral part of Langland’s Clinical Trial Experience team for 8 years, she opened Langland’s New York office, where she now leads the development of global clinical trial programs across a wide range of therapy areas, from oncology and cardiovascular to rare disease and beyond.
Recruiting and retaining participants in research studies and clinical trials has always been and remains to be challenging. This session will outline how we can take learnings from outside of health and apply them to our clinical research practices to improve participation and engagement.
Learning Objectives: At the conclusion of this presentation, the learner will be able to:
1. Explain how to build engaging clinical trial experiences
2. Apply different methodologies for integration into your recruitment and retention strategies
3. Recognize the impact that small incremental experience improvements have on participants
Domain #2 Ethical / Participant Safety
Domain #4 GCP / Operations
Domain #7 Leadership & Professionalism
Only SOCRA members receive Certificates of Attendance. The Society of Clinical Research Associates (SOCRA ‐ www.SOCRA.org) accepts documentation of candidate participation in continuing education programs for re‐certification if the program is applicable to clinical research regulations, operations or management, or to the candidate’s clinical research therapeutic area.
Central Virginia SOCRA Chapter Chair
Shirley Helm, MS, CCRP